Due to the nature of the Home Appliance business, procurement of highly efficient product differentiation capacities based on core parts technology must be procured, and it maintains the best cost competitiveness and profitability in the industry through ceaseless innovation activities.

Furthermore, it is leading production innovation through early introduction of smart autonomous plant systems to meet the advent of the age of the fourth industrial revolution. It possesses the production capacities of 200,000 kimchi refrigerators (lid-type) annually based on its efficient production lines and systems, and it is equipped with automated facility processes of the smart factory business, which is a key project being driven by the government, thus procuring competitiveness for the future manufacturing sector through smart automation. In addition, it produces high-quality products that satisfy customers through digital processes such as electrical safety, temperature inspection, air leak inspection, etc. In addition to the HA business, we built an automated line for haptic motor production facilities for the car parts business (only in Korea) and acquired SQ certification, thereby expanding our competitiveness in productivity and quality. The HA business department will continue to strive to become Korea's best manufacturing department through continuous and ceaseless growth.